Benefit They're Real! Mascara Jet Black

Benefit They're Real! Mascara — Jet Black

Meet the mascara that started a revolution. Benefit's They're Real! Mascara in Jet Black is the ultimate lash transformer — delivering beyond-the-tip lengthening, volumizing, lifting, curling, and separating all in one swipe. The jet black, buildable formula coats every single lash from root to tip with its unique ball-tipped brush, creating lashes so dramatic and defined, people will wonder if they're real.

Longer. Fuller. Blacker. They're Real.

1. Start at the base of lashes and wiggle the brush upward
2. Use the ball-tipped end to coat corner and lower lashes
3. Apply from root to tip in a zigzag motion for maximum volume
4. Layer for more dramatic results
5. Allow to dry between coats
6. Remove with a gentle eye makeup remover or micellar water

• Unique ball-tipped brush — coats every lash from root to beyond the tip
• Jet Black pigment — intensely deep, dramatic color
• 5-in-1 formula — lengthens, volumizes, lifts, curls, and separates
• Long-lasting — smudge-proof and flake-resistant all day
• Buildable — from natural to full glam in seconds
• Ophthalmologist tested — suitable for contact lens wearers

✔ 5-in-1 formula: lengthens, volumizes, lifts, curls, and separates
✔ Jet black color for intensely dramatic lashes
✔ Beyond-the-tip lengthening for visibly longer lashes
✔ Unique ball-tipped brush coats every lash precisely
✔ Long-lasting, smudge-proof, and flake-resistant
✔ Buildable coverage from natural to full glam
✔ Suitable for all lash types