Primer

Anastasia Beverly Hills Hydra Prime SPF 50 is a multi-tasking daily sunscreen that goes beyond sun protection to hydrate, prime, and perfect the skin. Suitable for all skin tones, this...

Discover the BB Cream Healthy Mix Clean range. Hydrates like a cream, covers like a foundation! BB cream 100% Clean & Vegan. An instantly hydrated complexion for radiant skin. Composed...

This bronze-tinted, silicone-free pore-blurring primer creates an instantly smooth, airbrushed base for makeup. It helps control shine, minimize the appearance of pores, and refine skin texture for a soft-focus, luminous...

Buckle in base makeup, because you’re not going anywhere! The SHEGLAM Good Grip Hydrate Primer Blueberry + AHA (15ml) is a silicone-free primer designed to create a smooth, long-lasting base...

The HYDRO HERO Primer is designed to perfectly prep the skin for seamless makeup application while delivering an instant boost of hydration. Its refreshing formula provides up to 48 hours...

Get ready to lock in your look—this base makeup primer is here to stay. Our newest oil-free and silicone-free primer features a refreshing gel texture that instantly smooths and preps...

A silicone-free ultra-blurring primer that is good for your skin, and so easy to use! Our Easy Blur Primer is packed with blurring polymers that help instantly control excess oil,...

Buckle in base makeup, because you're not going anywhere! Our silicone-free primer features a refreshing gel texture that makes your skin soft, smooth, and moist. Formulated with fruit extract and...

Buckle in base makeup, because you're not going anywhere! Our newest oil and silicone-free primer features a refreshing gel texture that makes your skin soft, smooth, healthy, and moist. Additionally,...

All good makeup days start with how you prep skin, and we are all about that base! The PRO.prep Correcting Primer hydrates your skin with sodium hyaluronate (like giving your...

Introducing our Vitamin C range, combining your everyday makeup essentials with skincare. Vitamin C is an antioxidant and helps to protect your skin from environmental damage, whilst brightening and smoothing...

When your skin needs an extra dose of hydration before your glam, reach for our SHEGLAM Glacier Glo Smoothing Primer! Featuring a smooth water-based texture that's cool to the touch,...

If you would like to conceal pores and prep your skin for makeup, then the Pore Minimizer makeup primer is just right for you! Leaving your skin with a velvety...

If you would like to achieve a glowing look and prep your skin for makeup, then you should definitely try illuminating makeup primer! Leaving your skin with a powdery soft...

If you would like to control excess oil and prep your skin for makeup ,then Mattifying primer is by your side! Leaving your skin feeling super soft and ensuring smooth...

Get an e.l.f.ing grip with the OG best-selling primer! The sticky gel formula locks makeup in place, preps, and smooths to perfection, and keeps skin hydrated with a long-lasting, dewy...

A sticky gel-based face primer enriched with 4% niacinamide to help even out skin tone and brighten while gripping makeup. Oily, Normal, Dry, and Combination Skin Types

Discover the Healthy Mix Clean foundation base composed of 88% ingredients of natural origin. Its light texture prepares and smooths the skin's texture to prolong the radiance of your makeup....